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Trade news
What will be the car show : the internationalization of the market and individual choice
2007-06-27 14:22:15   (has been browse 315 times)
Near the end of the Seventh Beijing International Auto Show compared with the previous car show, set several new records : the largest display, most exhibitors, showing the latest products and management level best. This is the accession to the WTO is concerned, the Chinese auto market more open and internationalized. So this car show had the theme of the "pilot technology, environmental protection, energy conservation; WTO takeoff, meet Olympic. " This session of the International standard for the car show we realize that the trend of development of the automobile and automobile consumption of the essence, more choices to meet the individualized needs. Russia firsthand companies : 4,000 people a day to experience this day according to the Russian car business is the first to participate in the car show, firsthand the company's technical director, marketing director, director of the China market and according to Japanese factories are well on their way to the scene, They can be seen in the Chinese market expectations of how high. Few days to Chinese consumers for their reaction was overjoyed, last Sunday 4,000 people a day ride, according to Japanese cars, 50,000 copies distributed an information space, more than 400 domestic manufacturers hope to cooperate with them. "He did not think foreign cars and domestic cars are so many developers, did not expect China's car population is increasing. "firsthand company's advertising director glad to talk with reporters later. Firsthand the spot recovery of the company hundreds of Chinese consumers feedback questionnaire, the reporter saw on the table right under everyone, Lada 2 is a very recognized brand, "reasonable price, good performance, compact structure," and "economic benefits" and "durable" "Engine good." However, some consumers also put forward a number of views, "the interiors dissatisfied", "color matching is not good enough," "dissatisfaction with the design." These views firsthand the company's reply : "Please concerns three months after specifically for the Chinese people tailored to the new models, price or not more than 80,000. "traditional European VOLVO : has sold more than 40 high-grade cars 000 individual brands of the largest galleries! VOLVO the high investment returns were high, the car show is not over yet sold on 40 trucks, as car show on the spot. VOLVO global vice president of the Chinese automobile exhibition devoted to the Chinese market and the development of the answers : "We should put safety and environmental concepts to China. We market a focus of its work is to support sports and cultural WOOD move, and let Chinese consumers more quality of life. "In the June 6 VOLVO the night scene activities, The notion vividly embodies out and each section has a concept car equipped with an artists spot programs, XC90 is well-known Chinese percussion Liu Xiao-song, 0.18 is a well-known producer Zhang Yadong. PCC1 is an award-winning dancer. The presence of Yu Quan, Huang Lei, and other movie stars want to order the most fashion, the latest type of model -- the XC90 SUV. Proton companies : our level of concern is how the first three for the younger generation can make a racer, Lotus will enjoy the technology, experience full of vitality? Proton company with the idea embodied in the current auto exhibition Fashion is the same. Movement is the soul of sports car, this proton in the first car show to the Chinese consumers a full display of the 240,000 produced in Malaysia sedans racer - -- SatriaGTi. Lotus sports car in two of solidarity, the type of car racer had been approved, the two have been sold. According to the proton person in charge of the company, the product of the latter came to China for less than a year, but in Japan, and some European and American countries, young people like to open palanquin Porche and drive. China's car racer No open market, on the one hand because of China's affluent young people is not enough; No other accepted models. Proton This company palanquin racer in Malaysia accounts for 70% of the sports car market. They also expect the type of car market in China is widening year by year. Proton companies in the Chinese market have confidence, because they were the first to come to China to attend the official, the car show is also the opening day of the listing announced soon all the CCTV channels and Taiwan Province have done reports, They believe that the current auto exhibition is "concerned about the first three." Japan's Nissan Company : We do not ask the production of high-tech companies in Japan's pursuit of almost addicted to the extent that sometimes even for technical and skilled. Embodied in the car, the participation of Toyota, Honda, Nissan in terms of safety, environmental protection, information technology is better. "We brought three concept cars, reflecting the advanced information technology idea, the unique design of 350 z, There reflect the sophisticated skills of CIMA, We galleries to the consumer likes it. "China's cause of Nissan Class E vector Mr. Oshima told reporters they The car show very seriously, and the "June 5 in the Beijing Evening News. 5 People's Daily and other media we have published a column links advertisements telling consumers what we call 'Nissan', not called 'Nissan', 'Nissan', This is our future in China to use the brand. "brand strategy behind an ambitious project, and "In the training, We are considering with the cooperation of Qinghua University, and other units. We are doing a Chinese consumers, the large-scale survey, hope to understand the needs of Chinese consumers. "


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